Happy to Be Part of Blackpool’s Growth


 

We’ve been helping Blackpool Unlimited in its mission to help Blackpool businesses prosper.

 
 

We’ve worked on a number of projects with the Blackpool Council’s Blackpool Unlimited (BU) team over the past few years, including providing the marketing and design support for their biggest event of the year, Blackpool Enterprise Week.

BU provide year-round support for the town’s next generation of entrepreneurs, but Blackpool Enterprise Week is a big, concentrated blast of workshops, surgeries, networking sessions and more. This year, there were tax and financial planning sessions, inspirational meet-ups with successful local businesses, sessions by Lloyds Bank and Google on digital marketing and more.

We’ve also been involved in the marketing of the Growth4Business Conference, an event designed to inspire business success and which offers help and support to local scaleups and established businesses in the magnificent surroundings of the Winter Gardens Spanish Hall.

 
 
 
 

Playing our part

Between them, the events attracted lots of buzz and hundreds of delegates at different stages of their business journey. For us, there’s an enormous amount of satisfaction to be taken from being part of BU’s work. It feels good to make a difference to any and every client but when the project is your own town you can’t help but feel even greater investment.

David Slater, Business Growth Manager for Blackpool Unlimited said, “As our marketing partner Happy developed a comprehensive marketing plan for this year’s events. They provided collateral including leaflets, banners and posters. They developed blog, video and gif content and press releases. And they were responsible for ambient media including bus backs and bus shelters.”

Chief Happy Karen Lambert added: “Blackpool Unlimited’s advisors are business people so they’re all highly experienced and have a wealth of knowledge. That’s how they have been able to help thousands of local businesses launch, become established and grow - for free. It’s our pleasure to share the great work they do in building the prosperity of our town, and to ensure more people know about it.”

 
 
 
 

How could we help your organisation make its voice heard? Let’s have a chat

 
 
01253 446 933

Paid Social Campaigns

Paid social media can be a brilliantly effective yet low cost form of lead generation, and it’s a great way to extend your reach, drive website traffic and generate likes and shares.

We’ll take care of setting up and managing your paid social media accounts, ensuring your spend is carefully targeted. Then we’ll provide clear, transparent reporting so you can keep refining the strategy to make your ad spend even more effective.

More about Paid Social Campaigns

Social Media

All the tweets and posts in the world won’t help generate leads unless there’s some strategic thinking behind what you’re doing.

We’ll help define the right social media strategy for you, so that you’re on the right platforms, saying the right things to the right people at the right time to generate the right leads.

More about Social Media

Design & Brand Building

Marketing is bit like those huge, swirling flocks of starlings you see from time to time. Individually your brochure, email, ad, meme or gif may not change the world.

But when you join them together and ensure they’re all heading in the same direction, you have the power to stop people in their tracks.

We design communications that help build a consistent brand and convert more leads to sales.

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Websites

Your website can generate leads in so many ways. Informed content. Strong calls to action. A simple, natural journey from ‘Hi there!’ to ‘Buy now’.

Yet websites are never ‘done’. They need to keep evolving to keep pace with your customers’ expectations, so we’ll be with you for the long haul to keep tweaking, refining and growing your site – and to deliver the PPC campaigns that help drive traffic towards it.

Because when your website keeps working to understand and speak to your audience, you’ve got more chance of converting.

More about Websites

PR & Content

There’s a knack to ensuring your business is seen in the right places at the right time. We’ll build your PR profile across the mix of channels that’s right for you (from press to social media to events) and use our contacts to spread the word.

So when your customers are ready to buy, it’ll be your brand they think of first.

More about PR & Content

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What would make you happy today?