are there any casinos in san antonio texas pros and cons of having a casino in your town las vegas hotels on the strip with casinos the agency cebu hotel and casino casino du palais de la méditerranée nice frankreich juegos de casino gratis para descargar al celular monedas de casinos fabulous las vegas de 100 dolares restaurants near tropicana casino atlantic city 2310 casino boulevard las vegas nv 89103 teléfono de fernández haro park centre llanes casino como ganar en el casino pokemon esmeralda magasin casino st gilles croix de vie texas chefs in las vegas casinos 2016 silver slipper casino in waveland mississippi what does the word casino mean tropicana las vegas online casino promo code gta 5 casino slot machine odds red rock casino las vegas nv movies how long does it take to get jackpot winnings mgm grand hotel casino las vegas map hotel casino carrasco montevideo uruguay empresa sofitel what is the value of an ace in blackjack golden acorn casino golden grill menu how long to stay on a slot machine golden nugget las vegas casino credit phone number boombet casino no deposit bonus codes harrah's cherokee casino sports book when does the new emerald queen casino open
parallax background

Happy's marketing news - 21.04.17



Nick Hyde
Nick Hyde

PR & Content Manager

It’s been a busy week in the marketing world, here’s what has caught our eye!

 
 
Check out the top 10 adverts on YouTube in March here. Cars, tech and shoes caught the attention of viewing YouTubers last month with brands such at Converse, Volvo and Samsung dominating the chart.
 
 
Sports giant Adidas has issued a swift apology after sending a marketing email to its customers congratulating runners for “surviving” this year’s Boston Marathon. The email sent by Adidas Running to customers on Tuesday used the subject line: “Congrats, you survived the Boston Marathon!” The email then read: “You’ve conquered Boston. Share your race day experience and shop official gear.” Customers were quick to criticise the sports brand and remind it of the real survivors of the 2013 Boston Marathon bombing, in which three people were killed and more than 260 were wounded. Adidas quickly retracted the statement and apologised to their database.
 
 
Celebrities on Instagram have been warned about their conduct when advertising on the image-led social network. The US consumer regulator the Federal Trade Commission issued the warning and sent letters to more than 90 individuals and firms. The organisation carried out an investigation in 2016 which named Kim Kardashian and Rihanna alongside 113 other influencers who the group claimed had endorsed a product without disclosing that it was a promotion.
 
 
Marketers are feeling more optimistic about taking on new staff after recovering from a dip in confidence at the end of 2016, the latest quarterly IPA Bellwether report has revealed. When asked in January whether they expected overall employment to be higher, the same or lower at their company in three months’ time, almost a third (31.3%) of those surveyed signalled positive expectations for employment, compared to 16.8% who predicted a fall.
 
 
TV streaming company Netflix is to heavily invest in its marketing drives in 2017 to entice subscribers in a bid to drive it past the 100m members waypoint. The company said during its first quarter announcement that it was going to heavily invest in the marketing behind its original shows such as House of Cards season 5. For the $1bn it plans to spend on marketing, about 600% of that will be spent on content.
 
 
Share this:
01253 446 933

Please enter your email to subscribe to the Happy blog

REQUEST A CALLBACK

Paid Social Campaigns

Paid social media can be a brilliantly effective yet low cost form of lead generation, and it’s a great way to extend your reach, drive website traffic and generate likes and shares.

We’ll take care of setting up and managing your paid social media accounts, ensuring your spend is carefully targeted. Then we’ll provide clear, transparent reporting so you can keep refining the strategy to make your ad spend even more effective.

More about Paid Social Campaigns

Social Media

All the tweets and posts in the world won’t help generate leads unless there’s some strategic thinking behind what you’re doing.

We’ll help define the right social media strategy for you, so that you’re on the right platforms, saying the right things to the right people at the right time to generate the right leads.

More about Social Media

Design & Brand Building

Marketing is bit like those huge, swirling flocks of starlings you see from time to time. Individually your brochure, email, ad, meme or gif may not change the world.

But when you join them together and ensure they’re all heading in the same direction, you have the power to stop people in their tracks.

We design communications that help build a consistent brand and convert more leads to sales.

More about Design & Brand Building

Websites

Your website can generate leads in so many ways. Informed content. Strong calls to action. A simple, natural journey from ‘Hi there!’ to ‘Buy now’.

Yet websites are never ‘done’. They need to keep evolving to keep pace with your customers’ expectations, so we’ll be with you for the long haul to keep tweaking, refining and growing your site – and to deliver the PPC campaigns that help drive traffic towards it.

Because when your website keeps working to understand and speak to your audience, you’ve got more chance of converting.

More about Websites

PR & Content

There’s a knack to ensuring your business is seen in the right places at the right time. We’ll build your PR profile across the mix of channels that’s right for you (from press to social media to events) and use our contacts to spread the word.

So when your customers are ready to buy, it’ll be your brand they think of first.

More about PR & Content

Claim your happy offer

    Claim your happy offer

      Claim your happy offer

        Claim your happy offer

          Claim your happy offer

            What would make you happy today?