Website design and development:

The Happy way

A brilliantly effective website doesn’t just happen. Someone needs to design it, and they can’t do that properly unless they understand you, your brand and your customers inside out.

Choose to develop your website with Happy and you’ll be in safe hands. We’ve done this lots of times before. We’d love to do it for you.

We are an expert team of web developers, website designers, marketers and copywriters ready to ensure every image, every word and every clickable link gets all the consideration it deserves. Here’s how we’ll do it…

 

Discovery

We need to understand who you are, what you do and what you want your website to achieve. We don’t mean a quick, superficial understanding; we mean a real under-the-bonnet understanding that means we can design and build a website that really works for you. 

We’ll question and clarify and (gently) probe you for your thoughts so we’re completely clear about your website project. 

Wireframing

Wireframes are essential to good website design. Think of them as a layout sketch or storyboard for the site. Because wireframes are free from any creative influence, they let you focus on what really matters, making it easy to ensure every page on your website has purpose and helping you see clearly how the site will fit together.

Because if the website works without the clever visual design elements we design next, it’ll definitely work with them.

Wireframing

Wireframes are essential to good website design. Think of them as a layout sketch or storyboard for the site. Because wireframes are free from any creative influence, they let you focus on what really matters, making it easy to ensure every page on your website has purpose and helping you see clearly how the site will fit together.

Because if the website works without the clever visual design elements we design next, it’ll definitely work with them.

Design concepts

Always the most exciting part for our clients, once your wireframes are approved we add the creative design that brings the website to life. We’ll develop each design concept based on what we’ve discovered about you, your brand and your target audience. We’ll add imagery that’s a perfect match for your brand and choose calls to action that drive clicks.

Build

Building your website isn’t only about matching the creative design with the technical wizardry. It’s about adding the functionality that you might take for granted, but which your customers will notice immediately if they’re not there - things like responsiveness, so your site automatically resizes depending on the device it’s viewed on.

And because your website needs to be easy to update with new products and content, our web developers will install a friendly content management system, so you don’t need to be a techie to keep your website singing.  

We’ll build in a way that brings out the best in your chosen website design platform (we work in WordPress, Expression Engine, Woo Commerce or Magento).

Build

Building your website isn’t only about matching the creative design with the technical wizardry. It’s about adding the functionality that you might take for granted, but which your customers will notice immediately if they’re not there - things like responsiveness, so your site automatically resizes depending on the device it’s viewed on.

And because your website needs to be easy to update with new products and content, our web developers will install a friendly content management system, so you don’t need to be a techie to keep your website singing.  

We’ll build in a way that brings out the best in your chosen website design platform (we work in WordPress, Expression Engine, Woo Commerce or Magento).

Content

We’re a bit obsessive about website content. It needs to be just right – not too much, not too little, the right mix of sales and story – and always the right tone for your brand. If you’re providing the content we’ll agree timescales for you to get that to us so it keeps the website build on track. 

If you’d prefer our experienced writers to do that for you, they’ll ensure your website reads as good as it looks.

Testing

Why do we need to test a website we’ve built? Because your site could be accessed via an almost infinite combination of devices and browsers, and it will need to deliver a great experience on all of them, all the time.

So we test, test and test again throughout the web build, and especially at the end.

Testing

Why do we need to test a website we’ve built? Because your site could be accessed via an almost infinite combination of devices and browsers, and it will need to deliver a great experience on all of them, all the time.

So we test, test and test again throughout the web build, and especially at the end.

Training

The reason we work with particular content management systems is that they are the ones experience tells us are the easiest to get to grips with, and the ones that let you do everything you need, quickly and simply.

There’s no substitute for getting stuck in, so we’ll be with you while you dive in, have a play, and learn how to add new products, pages, images and copy.

Launch

It’s live! Or at least, it will be once we’ve ticked off every item on our 20 point checklist. Once we’ve confirmed your site is SEO friendly, has been Google indexed, that the server is playing ball (and is secure) etc, we’ll launch your new website on the world.  

Launch

It’s live! Or at least, it will be once we’ve ticked off every item on our 20 point checklist. Once we’ve confirmed your site is SEO friendly, has been Google indexed, that the server is playing ball (and is secure) etc, we’ll launch your new website on the world.  

Momentum

A website is a lot like your house. There’s always something you want to refresh. Always a new project to tackle. The content management system will help make keeping your site a living, breathing, ever-evolving asset easy.

Behind the scenes, we’ll be with you to do as much or as little as you need. We’d advise technical maintenance to protect you against hacking. We can help you should you want to get more adventurous with your content. Or we can handle the content management aspect for you if you simply don’t have the time – we’re always on hand to update images, content, blogs and web pages to keep your site fresh, and enable you to be found online. 

Marketing

Your website’s live. Now you have to tell people about it, market it, keep it updated, keep it relevant and ensure it continues to serve its purpose. Fortunately, we have just the experts to help; people who’ve already helped some of the UK’s biggest brands develop their online presence.

Marketing

Your website’s live. Now you have to tell people about it, market it, keep it updated, keep it relevant and ensure it continues to serve its purpose. Fortunately, we have just the experts to help; people who’ve already helped some of the UK’s biggest brands develop their online presence.

Branding, design & websites by Happy Creative

 

We build websites and ecommerce sites in Wordpress, Magento, Expression Engine and WooCommerce depending on your needs. 

 

 
 
01253 446 933

Paid Social Campaigns

Paid social media can be a brilliantly effective yet low cost form of lead generation, and it’s a great way to extend your reach, drive website traffic and generate likes and shares.

We’ll take care of setting up and managing your paid social media accounts, ensuring your spend is carefully targeted. Then we’ll provide clear, transparent reporting so you can keep refining the strategy to make your ad spend even more effective.

More about Paid Social Campaigns

Social Media

All the tweets and posts in the world won’t help generate leads unless there’s some strategic thinking behind what you’re doing.

We’ll help define the right social media strategy for you, so that you’re on the right platforms, saying the right things to the right people at the right time to generate the right leads.

More about Social Media

Design & Brand Building

Marketing is bit like those huge, swirling flocks of starlings you see from time to time. Individually your brochure, email, ad, meme or gif may not change the world.

But when you join them together and ensure they’re all heading in the same direction, you have the power to stop people in their tracks.

We design communications that help build a consistent brand and convert more leads to sales.

More about Design & Brand Building

Websites

Your website can generate leads in so many ways. Informed content. Strong calls to action. A simple, natural journey from ‘Hi there!’ to ‘Buy now’.

Yet websites are never ‘done’. They need to keep evolving to keep pace with your customers’ expectations, so we’ll be with you for the long haul to keep tweaking, refining and growing your site – and to deliver the PPC campaigns that help drive traffic towards it.

Because when your website keeps working to understand and speak to your audience, you’ve got more chance of converting.

More about Websites

PR & Content

There’s a knack to ensuring your business is seen in the right places at the right time. We’ll build your PR profile across the mix of channels that’s right for you (from press to social media to events) and use our contacts to spread the word.

So when your customers are ready to buy, it’ll be your brand they think of first.

More about PR & Content

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What would make you happy today?