Chorley-based Speed Medical Services Ltd, recently named one of Britain’s brightest businesses in a national survey compiled by the Telegraph (with the help of NESTA, the innovation agency) recently commissioned Happy Creative’s digital experts to redesign and build their new website.
Having already created new branding to reflect Speed Medical’s core values of customer care and client satisfaction, the next step was to apply this to a redesign and build of the company website.
Happy applied the new branding to a full Content Management System platform which enables the Speed team to keep the content of the new site fresh and informative for users. With additional modules to handle the rotating headers, testimonials and latest news, the site is constantly evolving and offering key, important messages to ensure the visitor traffic is building on a regular basis, whilst offering the most precise and up-to-date content in an easy to read format.
The contemporary branding and layout has been specifically designed to allow easy navigation with clearly defined channels to allow different user groups to find specific content, relevant to their individual needs.
Social Media links have also been included, and Happy are currently working with the Speed team to further utilise these platforms by creating a full social media strategy to help drive further traffic to the website, whilst growing the online presence of the Speed Medical brand.
Dan Chesney, Speed Medical’s Group Marketing Manager, believes the website is already generating a return on investment and is delighted with the results: “Working with Happy has been a real revelation. It’s been a pleasure to work with a team you can rely on to give you just what you want. The increased traffic and enquiries we’ve had directly from the site already have been well beyond our expectations.”
To see the results for yourself, visit Speed Medical’s new website here: http://www.speedmedical.com/